Vanessa Martinez is the Marketing, Branding, & Communications Coordinator for the Newark Downtown District. Vanessa graduated from Rutgers University with a BA in Communications and minor in Environmental and Business Economics. She is currently pursuing an MBA at Rutgers Business School with a concentration in Marketing Research and Insight Analytics.
After graduating with her Bachelor’s Degree, Vanessa’s close friend suggested she set herself with the goal of visiting ten countries in ten years. She visited France, Italy, Netherlands, Costa Rica, Jamaica, Haiti, Mexico, Cambodia, Philippines, and Belize in three years. Now, she continues her wish to learn foreign cultures, at least one country each year.
Vanessa’s appreciation for the intersection of art and psychology within the systematic nature of marketing is what drives her interest in formulating and developing ideas that will enhance the quality of life for those who work and live in downtown Newark.